Isea 2022 - Possibles



June 14th

Short papers / Virtual museums: heritage and future of mediated UX?

Authors: D.A. Restrepo-Quevedo, Raquel Caerols Mateo & Felipe César Londoño López


This article intends to carry out an analysis of the factors that have inherited the experiences of face-to-face visits to museums with those that are developed through virtual platforms.


Theme: Virtual Museum, Learning outside the classroom, Multimodality, Experience, UX

Venue: CCCB
  • Abstract: This article intends to carry out an analysis of the factors that have inherited the experiences of face-to-face visits to museums with those that are developed through virtual platforms. This analysis has been developed using a hermeneutical analysis of categories applied by the authors through multimodality with the intention to expand the reflection on this subject, as well as to provide a broader point of view. In addition to this, we have identified how in recent publications other authors have been expressing similar points of view, which allows us to generate a comparative framework. The interest in these study categories is oriented on the potential that museums have in promoting virtual settings, outside of physical spaces that can promote the construction of deep meaning in learning at different levels of training. Furthermore, we carried out a review of the connotations that different virtualized experiences in museums have, and how these can promote different levels of construction of meaning based on what the subject is explained, what they feel or experience during their virtual visit. A classification is then proposed in which the multimodal typologies of virtualization relate to the possibilities of construction of meaning through museums. 
  • Biography: D.A. Restrepo-Quevedo. Professor and researcher at the University of Bogotá Jorge Tadeo Lozano for the Academic Area of ​​Visual and Interactive Design. Director of TadeoLab, Laboratory of Creativity, Innovation and Collaborative Work of UTadeo. Holds studies in Graphic Design, in Multimedia Creation Specialization, Master’s Degree in Interaction Design and User Experience Design, PhD in Design and Creation and PostPhD in Education, Social Sciences and Interculturality. UTadeo’s leading consultant on issues of Cultural Industries, Creative Districts, and Innovation for Productivity for state entities and local governments. His research has several fronts, ranging from the operation of the mind in the learning process to the production of meaning and experience through interaction with cognitive artefacts. He is the author of various articles and papers reflecting, through cognitive science, on the influence of modal forms, creativity, and motivation profiles for the management and transmission of knowledge within communities.

    Raquel Caerols Mateo. Holds a degree in Audiovisual Communication and a PhD in Applied Creativity from the Faculty of Fine Arts, both from the Complutense University of Madrid.
    She is currently a lecturer in the Faculty of Information Sciences at the Complutense University of Madrid, in new media.  As a researcher, she has been responsible for the project Cyberculture & New Media Art, publicly funded by the Ministry of Education, Culture and Sport, in the call for the Promotion of Contemporary Art. She has also been a researcher on numerous competitive research projects such as: Creation and studies of the CAAC (Collections and Archives of Contemporary art) of Cuenca as a methodological model for research excellence in Fine Arts; or Title: The electrographic and digital art collections of the MIDE. Management, conservation, restoration and dissemination of its collections; o Spanish Media Archive. He is currently coordinating the creation of the MediaLab Madrid Archive (2002-2006).

    Felipe César Londoño López. Dean Faculty Arts and Design. University Jorge Tadeo Lozano. Colombia. Former President Universidad de Caldas. Colombia (2014-2018). Founder and Director of International Image Festival, an event held since 1997, in Manizales, Colombia, integrating art, science and technology ( and curator of Monographic Show of Media Art and exhibitions of the ImageFest. Felipe was co-founder of the Department of Visual Design, director of Master and PhD in Design & Creation, director of PhD in Design & Creation, Dean of the Faculty of Arts and Humanities, professor participant of PhD in Multimedia Engineering of the Polytechnic University of Catalunya, Spain, director of the research group DICOVI – Design and visual cognition in virtual environments (A1). He has published several books, including: “Landscapes and new territories. Mapping and interactions in visual and virtual environments”, his doctoral thesis: “Interfaces of Virtual Communities”, the research: “Patterns of Color”, “DIGITAL DESIGN. Methodology for creating interactive projects”, among others.


  • CCCB

Montalegre, 5 - 08001 Barcelona

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